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Sunday's AFC Championship Game between the Kansas City Chiefs and Buffalo Bills drew huge ratings for the NFL and CBS.
According to Puck's John Ourand, the game averaged 57.7 million viewers, making it the most-watched AFC Championship Game since at least 1988.
Quarterback Patrick Mahomes and the Chiefs outlasted quarterback Josh Allen and the Buffalo Bills, winning the game 32-29 to advance to a third consecutive Super Bowl.
Ourand noted that Chiefs vs. Bills was also the most-watched non-Super Bowl game since the Minnesota Vikings vs. New Orleans Saints NFC Championship Game during the 2009 season.
Additionally, this year's AFC Championship Game viewership was up 4 percent from last year's game between the Chiefs and Baltimore Ravens.
Source: Bleacher Report
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For perspective..
Celtics vs. Mavericks (Game 2 of the NBA Finals)2024: This game was the most-watched NBA Finals Game 2 in five years, averaging 12,063,000 viewers and peaking with 14,106,000 viewers at 10 p.m. ET. It marked a 10% increase from Game 1.
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Right, but would anyone care if it weren't for Taylor Swift?
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(01-28-2025, 02:58 PM)MaroonBells Wrote: Right, but would anyone care if it weren't for Taylor Swift?
You really think its Tay Tay?
my $ is on momma kelce...
![[Image: who-is-donna-kelce-65bbf023125c3.jpg]](https://hips.hearstapps.com/hmg-prod/images/who-is-donna-kelce-65bbf023125c3.jpg)
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01-28-2025, 04:22 PM
(This post was last modified: 01-28-2025, 05:31 PM by Vanguard83.)
I was NOT one of those watching.
Love football - "Entertainment" and commercials ...not so much
Do I think that games are "rigged"? Not necessarily, but they are definitely "massaged"
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Yesterday, 07:00 AM
(This post was last modified: Yesterday, 08:22 AM by StickierBuns.)
(01-28-2025, 04:22 PM)Vanguard83 Wrote: I was NOT one of those watching.
Love football - "Entertainment" and commercials ...not so much
Do I think that games are "rigged"? Not necessarily, but they are definitely "massaged"
My wife and I are having a hard time with commercials.....she especially loves the Redzone Channel. Its nauseating how many they jam into each football game. I think the only games I'm interested in watching the full games on are the bigger matchups. I love the Redzone Channel, but I also love the NFL not just the Vikings so that probably helps.
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So when the ref with the best view of the play marks it a first down for the Bills and then suddenly the ref from the blindside of the play comes and marks it short, I wonder how they decide where to mark it  It has gotten to the point where KC is unwatchable, the Taylor Swift effect on ratings and merchandise is real and the NFL is riding the train. Will not be contributing to the Super Bowl ratings this year.
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(Yesterday, 09:52 AM)JR44 Wrote: So when the ref with the best view of the play marks it a first down for the Bills and then suddenly the ref from the blindside of the play comes and marks it short, I wonder how they decide where to mark it It has gotten to the point where KC is unwatchable, the Taylor Swift effect on ratings and merchandise is real and the NFL is riding the train. Will not be contributing to the Super Bowl ratings this year.
Whichever benefits Kansas City. It's in the NFL bylaws....
"The spot of the ball is determined by the point where the ball carrier's forward progress was stopped, and the play is whistled dead. If there is a disagreement between the umpire and the line judge, ball placement will be determined by whichever placement benefits the Kansas City Chiefs."
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Regarding the "Taylor Effect"...
...yes, she's the biggest name in pop music (and much of pop culture), but I think the uproar over very occasional 4-7 second moments on camera is pretty overblown.
Wait, we failed to protect our QB in big games, again?
MAYBE THERE'S A LESSON HERE.
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(Yesterday, 11:42 AM)Zanary Wrote: Regarding the "Taylor Effect"...
...yes, she's the biggest name in pop music (and much of pop culture), but I think the uproar over very occasional 4-7 second moments on camera is pretty overblown.
It's not having to see her on the screen that is creating an uproar, but the effect of those 4-7 second moments on the NFL and and how that has changed the way Chiefs games are managed by the refs.
Taylor Swift's impact on the NFL is significant, particularly in terms of audience engagement, merchandise sales, and viewership. The so-called "Taylor Swift Effect" has notably boosted the NFL's appeal, especially among demographics not traditionally associated with football.
With Swift's assistance, the NFL attained its highest regular-season female viewership since it started collecting that data in 2000. The NFL's viewership experienced a 53% spike among teenage girls, a 24% increase among women aged 18-24, and a 34% rise among women aged 35 and above.
According to Apex Marketing, Swift has effectively generated an additional $331.5m in brand value for the Chiefs and NFL.
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