08-19-2024, 05:54 AM
(This post was last modified: 08-19-2024, 06:19 AM by StickierBuns.)
"In a rare move for the embattled newspaper industry, the Star Tribune in Minneapolis is rebranding as The Minnesota Star Tribune and expanding its coverage statewide. Under billionaire owner Glen Taylor and CEO Steve Grove, the paper will hire reporters across Minnesota and boost its digital presence, with a goal of tripling subscriptions over the next five years. The expansion includes new local beats and content sharing with hyperlocal news outlets. It aims to capitalize on state pride and civic participation, running counter to the trend of newspapers reducing coverage and focusing on cost-cutting."
Interesting move, and bold. Might be very stupid as well, but I applaud the effort. Focusing on state-wide local coverage. Its a dying industry for sure, like going to be VERY dead when the final Boomers that read a paper every day have died. Its hanging on with a digital presence, hundreds of newspapers have gone out of business. I wish them luck.
Interesting move, and bold. Might be very stupid as well, but I applaud the effort. Focusing on state-wide local coverage. Its a dying industry for sure, like going to be VERY dead when the final Boomers that read a paper every day have died. Its hanging on with a digital presence, hundreds of newspapers have gone out of business. I wish them luck.