Forum The Longship Its now the Minnesota Star Tribune....

Its now the Minnesota Star Tribune....

StickierBuns
Joined May 2013
5,336 posts
Rep: 1
"In a rare move for the embattled newspaper industry, the Star Tribune in Minneapolis is rebranding as The Minnesota Star Tribune and expanding its coverage statewide. Under billionaire owner Glen Taylor and CEO Steve Grove, the paper will hire reporters across Minnesota and boost its digital presence, with a goal of tripling subscriptions over the next five years. The expansion includes new local beats and content sharing with hyperlocal news outlets. It aims to capitalize on state pride and civic participation, running counter to the trend of newspapers reducing coverage and focusing on cost-cutting."

Interesting move, and bold. Might be very stupid as well, but I applaud the effort. Focusing on state-wide local coverage. Its a dying industry for sure, like going to be VERY dead when the final Boomers that read a paper every day have died. Its hanging on with a digital presence, hundreds of newspapers have gone out of business. I wish them luck.
#1 · Aug 19, 5:54 AM
StickierBuns
Joined May 2013
5,336 posts
Rep: 1
JimmyinSD wrote:
If they want to push liberal slant in rural MN they are wasting their efforts,  outside of the twin cities and a few other small select areas,  MN is pretty conservative and wont waste their time or money on progressive view points IMO.  The local rags dies for a reason,  the market just isnt there.
I think every state with a major city is like this (outside of California which probably has a little more liberal rural population than the rest of the country): liberal minded city-goers and more conservative minded in the rural areas. This isn't political anyway, its the newspaper industry in general. Its not a vehicle for getting news any longer.
edited Aug 19, 2024 7:51 AM
#2 · Aug 19, 7:00 AM
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Forum The Longship Its now the Minnesota Star Tribune....

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